At ByChenai Experiences, we will support you in transforming your brand activation and launch events into impactful experiences that drive the results you deserve. In today's market, consumers are looking for more authentic engagement with brands and are turned off by traditional advertising; our tailored approach brings fresh perspective and creative ideas to the table, utilising an enviable network of trusted suppliers and contacts to ensure your event authentically represents your brand and leaves a lasting impression!
Brand Activation & Launch Events
Crafting tailored creative brand experiences and jaw-dropping launch parties that put your brand in the spotlight.
Brand activation is about making your brand come alive. It involves creating memorable and immersive experiences that deeply connect with your audience, enhancing brand perception and fostering loyalty. These events are crucial for setting your brand apart and generating buzz in a crowded marketplace, suitable for sectors as varied as fashion, beauty, travel, technology and beyond. Effective brand activation can take many forms, from in-store events and giveaways to live demonstrations and exclusive parties that incorporate influencer marketing. These brand experience events are creatively designed to build interaction and excitement, ultimately generating brand awareness and attracting new customers.
What is brand activation?
We Craft Captivating Brand Stories that Transform Ordinary Events into Extraordinary Experiences
Our team of expert event planners understand the importance of not only brand and product exposure, but the wider story of the event. We thoughtfully weave together a tapestry, formed of many different elements — from venue selection and catering to floral design, ambient styling, and multisensory elements like lighting, scent, and sound. We bring everything together, with surprise and unexpected elements to celebrate the product you’re launching, or brand you’re showcasing in a manner that resonates not only with guests in attendance, but the wider consumer base who will indirectly experience the event through social media and press coverage.
Whether you're aiming to engage press, influencers, or industry leaders, or planning to host a showcase dinner, an immersive breakfast with yoga class, an in-store activation, or a gifting campaign, we will take your brief and present fresh, engaging concepts that distinctly set you apart from your competitors. Our approach ensures that every element is creatively stimulating, while also being strategically aligned with your financial objectives, focusing on cost-effective yet impactful events. Our team, alongside our trusted network of preferred suppliers, boasts extensive experience in not only concept creation, but also in the flawless delivery and execution of a wide range of events for some of the world’s most discerning brands across diverse industries such as but not limited to fashion, beauty and finance.
turn up the volume
We’ve had a pleasure to work with Chenai on a few projects. Each time we are impressed with not only her professionalism leading to the event, but also with the final outcome, and that’s the most important point for us. Her concepts are stylish, unique and emotive. Highly recommended!
— Michal K
EXPERIENCEs
Our initial meeting starts with a conversation that often ventures beyond the event itself and into what makes your company unique—from your corporate values to your most successful projects. We also delve into your event's business objectives and what you aim to achieve. These insights help us weave the fabric of your brand’s identity and vision, ensuring these elements shine through in your event. We take these details to heart, letting them guide the design and planning of your event to deliver impactful results.
Get in touch via the contact form here.
At this stage we’d just need to know a few details about your event such as the date, event type, number of attendees and your budget.
STEP ONE
We’ll arrange a video or a phone call to get to know your brand, to find out more about the brief, and your business objectives for the event. We will take this information and create a proposal for you, which will be the basis of our quotation, you will receive this within a few days following the call.
STEP two
Once you confirm Corporate Event Planning with ByChenai Experiences, we immediately start developing the concept from the proposal. This is where you sit back and focus on your core responsibilities while we bring together the best team of suppliers to deliver a successful event.
STEP three
“She is reliable and if you have a vision for your event she will make it happen... and if you don't have a clue she will help you find it.”
Brand activation might be something you’re not familiar with or considering for your company, but not quite sure where to start. I thought I would pop together a quick guide on Brand Activation—what it is, why it’s important, and how it can benefit your brand.
Brand Activation: What It Is, Why It's Important, and How It Can Benefit Your Brand
I'd love to get to know your brand and find out about your next corporate event!
